Mando are delighted to announce that we won two awards at the IPM COGs awards 2018, winning GOLD for the third year in a row in the risk management category is something we are incredibly proud of.

This year, we are pleased to also announce that we received a silver award in the multi territory category. We want to thank all our clients at Mando, the team and all our partners it has been an excellent year! Our continued focus on providing full promotional solutions continues to excel.

This year Mando entered the same campaign in both of these categories, and winning two awards for the same campaign is something we are incredibly proud of. So what was the campaign we entered?

ASICS “feel the difference”
money back guarantee

 

Asics wanted a promotion to encourage customers to purchase from their brand to crease at new following eventually leading to repeat purchase. However, the difference with this promotion was that it needed to be viable, consistent and seamless across 15 different European countries.

Consumers who purchased a pair of ASICS trainers could claim their money back if they were unsatisfied with the purchase after a 60-day period.

The judges said the following about our award entry:

“Mando should be congratulated on accurate forecasting as the promotion ran across 15 different countries, dealing with a high value refund and providing various payment solutions.” Peter Jones

Click here to discover how Mando managed this promotional risk across so many territories and how we can make your next campaign a success – http://www.mando.co.uk/asics-money-back-guarantee/

Learn more on our pan-European promotional expertise from our previous winning campaigns:

http://www.mando.co.uk/ringo-collector-scheme-promotion/

http://www.mando.co.uk/e-leclerc-scratchcards/

For details on how you can achieve pan-European perfection, please contact our General Manager Leonie Walker: Leonie.walker@mando.co.uk